Danone’s dairy sales rebound

23/10/09 21:06 CET

Food

corporate

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French food group Danone has said price cuts and increased advertising helped to speed up a recovery in fresh dairy products, which are its biggest seller.

In the third quarter, it sold seven per cent more, though the amount of money it took in was down 1.7 percent because of currency exchange rate changes.

Danone has also benefited from growth in baby food and medical nutrition products.

It has cut prices in response to lower consumer demand due to the economic crisis. That partially reversed last year’s price increases.

tags: Food, France